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Friday, February 5, 2010

Super Bowl Stock Picks ( Super Bowl Ads & Commercials ) SKX,DENN - Dneeny's & Skechers

1. Skechers USA, Inc. (Public, NYSE:SKX ) 27.61 a share / target price 36.00
Skechers U.S.A., Inc. (Skechers), incorporated in 1992, designs and markets Skechers-branded contemporary footwear for men, women and children under several lines. In addition to Skechers-branded lines, the Company also offers eight uniquely branded designer, fashion and street-focused footwear lines for men, women and children. These lines are branded and marketed separately from Skechers and appeal to specific audiences. Its brands are sold through department stores, specialty stores, athletic retailers and boutiques, as well as its e-commerce Website and its own retail stores. Skechers operates 84 concept stores, 83 factory outlet stores and 37 warehouse outlet stores in the United States, and 16 concept stores and two factory outlets internationally.The bulk of the small cap footwear stocks can be found in the second category right now, forming a proverbial ‘perfect storm’ of technical and fundamental bullishness.Skechers is making trendy shoes, including being a trend-setter in the new style of curved sole walking shoes. This fad should help this company to outperform its peer at least for the next few months.Kids & Moms never lie and SKECHERS is insanely *Hot* commodity shoes for Women who want arch support they can't really get anywhere else.Attractive footwear and price structure, ready to move up with the big boys in shoes. This is a long term play , Skechers has 2 Super Bowl commercials , ( Joe Montana and features consumer testimonials about the shape ups athletic shoe...Free Shipping on Shape-Ups - Ends 3.31

2. Denny's Corporation (Public, NASDAQ:DENN) 2.54 a share / target price 4.25
Denny’s Corporation (Denny’s) is a family-style restaurant chain that owns and operates the Denny’s restaurant brand through its wholly owned subsidiaries, Denny’s Holdings, Inc. and Denny’s, Inc. As of December 26, 2008, the Denny’s brand consisted of 1,541 restaurants, 1,226 (80%) of which were franchised/licensed restaurants and 315 (20%), of which were Company-owned and operated. These Denny’s restaurants operated in 49 states, the District of Columbia, two United States territories and five foreign countries with concentrations in California (26% of total restaurants), Florida (10%) and Texas (10%). Denny’s Corp. (NASDAQ: DENN) is taking a chance With a mere $293 million market cap, every dollar counts here. The company said that Americans were pleasantly surprised last year when it announced during the Super Bowl that it was offering a Free Original Grand Slam® for one day at its restaurants nationwide. After pioneering the way for giveaways and feeding 2 million grateful Americans who took advantage of the offer… 2 million? You’ll have to do the math if that is a one-time bump only…. If it adds loyal customers who need to dine the cheap, it’s a win. If a one-time event, well that is another issue. For a company with revenues in decline, this is a chance. Denny's will be offering free breakfast on customers birthdays & free grand slam breakfast on Tuesday .great food, cheap price to get in.Even in recession people want to treat to dinner, this is a cheap alternative greasy spoon, American fare! headed to $5 by 2010. Great long term play !

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