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Monday, October 24, 2011

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EMAMBA INTL CORP

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EMBA0.3807.04%
0.380
+0.025(7.04%)
Oct 21 - Close
PINK data delayed by 15 mins -
WO
Set for November release, "Call of Duty: Modern Warfare 3," could be one of the season's best-selling video games, according to analysts. Gamers and industry watchers alike are anticipating the imminent release of an unusually prominent lineup of big-budget titles, including "Batman: Arkham City" from Warner Bros. Interactive Entertainment, "Uncharted 3: Drake's Deception" from Sony Computer Entertainment and "Battlefield 3" from Electronic Arts (ERTS, news).
The previous game in Activision's biggest franchise, "Call of Duty: Black Ops," sold 7 million copies within 24 hours of going on sale last November. The game generated $1 billion for the Santa Monica, Calif., company within six months of its release.
Activision Blizzard tops a daily list created using StockScouter, an MSN Money tool that identifies stocks with strong growth prospects in the near term. All stocks with Scouter ratings of 8, 9 or 10 are considered for the list, which is then shortened to exclude stocks with a trading volume below 50,000 shares a day. The remaining stocks are ranked on the basis of market capitalization, sector membership and whether they are growth or value stocks.


A strong holiday season would provide a welcome end to a trying year for the video game industry. Game sales plunged 26% in July from a year earlier, followed by a 21% year-on-year decline in August, according to research company NPD Group. But publishers celebrated a 4% rise in sales in September, and analysts expect monthly sales to increase through the end of 2011.
Although retail sales remain an important monitor for the industry, it's becoming increasingly irrelevant as games go digital, driven by broader adoption of mobile devices, according to a report this week from Zacks Investment Research.

Can social media and video games fix economy?


"We believe it will be difficult to gauge the video game industry's performance going forward," Zacks said in its report.
Gamers are increasingly turning to free or cheaper games on mobile devices and social networks and buying fewer video game discs, which are the core of Activision's business.
"Although Activision does not have the significant exposure to online and social gaming as its archrival Electronic Arts, we believe Activision's product pipeline is much stronger," Zacks said in its Oct. 17 note.
Activision has five of North America's top 10 best-selling games of all time. The "Tony Hawk" and "Guitar Hero" series dominate its lineup of top-selling console games. It also has millions of subscribers to the "World of Warcraft" multiplayer online game, a property picked up in 2008 when French telecom and media giant Vivendi (VIVEF, news) acquired a 52% stake in Activision and merged the company with its Blizzard Entertainment division.
Activision officials are also optimistic about holiday sales of the recently released "Spider-Man: Edge of Time" video game featuring an all-star cast that includes Val Kilmer. And the company hopes it has a must-have holiday hit with "Skylanders: Spyro's Adventure," aimed at kids and employing some of technology of the "Guitar Hero" franchise that was discontinued last year.
"Skylanders" blends a child's physical world with a video game and online media, The Associated Press reported, in a venture that's part hand-held toy and part digital entertainment.
Activision has a StockScouter rating of 10, meaning the stock is expected to significantly outperform the market over the next six months with less than average risk.
StockScouter top 10 for Oct. 21
CompanySectorDividend yieldForward P/EScouter score
Activision Blizzard (ATVI, news)Video games1.2%15.310
American Express (AXP, news)Credit and travel services1.6%11.510
ConocoPhillips (COP, news)Oil and natural gas3.8%8.710
DirecTV (DTV, news)Satellite broadcastingN/A11.010
Intel (INTC, news)Computer chips3.6%9.410
Kinross Gold (KGC, news)Mining0.9%10.610
Macy's (M, news)Department stores1.4%9.810
Mattel (MAT, news)Toys and games3.4%11.210
Microsoft (MSFT, news)Software3%8.610
Texas Instruments (TXN, news)Semiconductors2.3%12.010

0.4500.000(0.00%)15,291.00

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